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W dzisiejszym newsletterze przyglądamy się zaufaniu – jak je budować słowami, strukturą zespołu i odpowiedzialnym designem.
iMarketing Transformer has prepared a research report “Marketing in the IT industry” in which more than a dozen companies affiliated within the ITCorner Association took part. IDEACTO is a partner of the report.
It's time to recharge your batteries with a new batch of texts: about design ethics, prototyping and the role of designers in strengthening the design maturity of companies. We turn up the energy with a portion of statistics and a compilation of inspirations for designers creating their portfolios. Today on the calendar is Battery Day.
Increasingly, large companies and corporations carry out the purchase of User Experience services in the form of formal or simplified tenders. Specialists and managers of purchasing departments are therefore faced with the need to understand the specifics of UX services, prepare documentation, conduct a tender and support in choosing a winning offer.
Today is International Cancer Day. In our compilation you will find texts about the design strategy model and a description of the application design, paying attention to sustainability and ethical issues present in UX design, follow the comments on the efficient use of space in the design of the website and the availability of graphics and multimedia. And that prevention is better than cure, take a look at the guide for freelancers on matchmaking.
Don't forget your wishes for Grandma's Day today. Between homemade dumplings and grandma's cake, find a moment to read texts about the perception of the role of the designer, the mistakes made by novice interface developers and the assessment of the usefulness of digital products. In the summary we also have a report on the design of an application activating seniors and a description of the redesign of the UI of the pedagogical game. If this year you are in no hurry to go to dinner with grandma, maybe you will also take a moment for an article about voice interfaces.
Undoubtedly, in the last year a huge area of consumer behavior is undergoing a transformation. This does not leave without an impact on the expectations of online users and, consequently, the appearance and functioning of e-commerce stores. What's changing? Probably more than we expected!
Highlighting your project with the help of unusual solutions does not always give the desired results. Now that it's freak day, let's experiment. We start with a text with examples of projects that comply with the principles of UX art, we go through comments on errors often detected in UX audits and proposals for improving the interface. To the set we add considerations on meeting the growing expectations of users and smaller and larger designer mishaps scored on Twitter.
We hope that this year's last compilation of texts about design from Ideacto you are surrounded by a festive aura. Chances are that you are already resting after the rush of shopping and preparations for Christmas Eve and have a little more time to read. Therefore, we recommend a comprehensive report combining a summary of the current year with forecasts for the upcoming one, another portion of design trends and a compilation of tools to improve work with Figma.
If the texts for today's compilation were chosen by a bot, you would probably have read about the report from the study of Polish chatbots, problems with learning (artificial intelligence) and the use of bots in the era of remote communication. Plus, a sample of design trends for 2021 and a handful of tips on creating an effective microcopy. We celebrate Bot Day.
For 3 years we have been sending to more than 6000 readers an overview of the most interesting articles from the UX world
If you are, like us, focused on being the best version of UXO, then you need to know that there is no end to the efforts! Each of us, both in private and professional life, is subject to the so-called thinking traps. Otherwise, more technically speaking, they are cognitive errors, that is, ways of irrationally perceiving reality that deviate, often significantly, from the truth.
Where do we get the information we need to create fully personalized experiences? Below are three types of sources from which we draw, needed in the personalization process, information about our audience.
It used to be said that certain things cannot be bought, but eBay has already seen a lot of goods that cannot be bought, so the creators of the portal probably will not be surprised by anything anymore. Sometimes the strangest business ideas turn out to be the most successful, and sometimes not - on the net we find them all, mixed with each other and without division into categories. After all, what is not on the Internet, is not in the world. We have selected for you a subjective list of the strangest items sold through eBay.
How do they differ from each other? How to choose wisely between personalization and customization? And what does science say about this?
Stefan slowly got used to the next start of the day at the office. Inevitably, the moment of looking at the post office was approaching — a wall of unread emails collapsed on it. Only some of them had anything to do with his work, the others were spam, offers, incentives to subscribe to newsletters or invitations to meetings. He went through the first few and took a look at the topic “Do you make a mass? It gives the best results...” — you don't. The second message shouted straight to him: “Stefan! Promotion for the best boneless loin” — and are lentils for vegetarians? So many emails, and none of them were sent to him. He opened the next one, although his eyelids were getting heavy...
The new communication platform of Eurobank focuses on presenting the world of banking in a more accessible form for customers. Eurobank.pl not only addresses the unusual needs of the most demanding customers, but also introduces more functional solutions. The IDEACTO agency was responsible for the research of user behavior, the development of the functional design and the new graphic design, and for its adaptation and implementation by Blue Services from the Blue Media group.