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W dzisiejszym newsletterze przyglądamy się zaufaniu – jak je budować słowami, strukturą zespołu i odpowiedzialnym designem.
E-commerce owners are constantly asking themselves key questions: what to do to sell more? Why do my users opt out of the purchase? What can I do to improve the quality of the store and the convenience of use for users? If you are also concerned about these issues, you are not indifferent to usability and want to adapt as much as possible to the needs of your audience, but you do not know where to start — then a UX audit will be the best solution for you.
#zostanwdomu and read on, especially as today is International Children's Book Day. On this occasion, you will find in our compilation tips on creating texts that support UX and facilitate the selection of topics on content pages. In addition, tips on designing interfaces in slow version and increasing the conversion of mobile e-stores. Finally, a list of professions that can be done as part of remote work.
Today we forget Carpenter's Day because our entire team is celebrating Remote Work Implementation Week. Whether you're stuck in quarantine or like we're at full throttle, it's worth applying a dose of readings. Today's treatment includes texts on the organization of remote work and errors in projects and the lessons learned from them. We end with an example of responsible behavior.
A good online store is not just about UX. In order for the store to function properly, earn money and have loyal customers, you need to take care of all aspects related to the customer experience, that is, Customer Experience. This topic extends beyond the store itself and also concerns how you contact customers, whether you reliably answer their questions and doubts and are always helpful. Statistics show that 61% of users use online help before making a purchase, as many as 86% of people will make a purchase if customer service is at the highest level and, consequently, 77% of customers will be willing to recommend others to buy from a given store (Edesk.com) for this reason.
We remind you that if you would like to share with us interesting links from the UX world, send your suggestions to newsletter@ideacto.pl, and we will be happy to share them in the next UX Thursdays. [FM_form id=” 1″]
This could be a good year for your business. If you currently have no idea how to set priorities for the coming months, you may be inspired by the point of view of small business owners — you can find their statements in a compilation prepared by Madeline Blasberg of Leadpages.
For 3 years we have been sending to more than 6000 readers an overview of the most interesting articles from the UX world
If you are, like us, focused on being the best version of UXO, then you need to know that there is no end to the efforts! Each of us, both in private and professional life, is subject to the so-called thinking traps. Otherwise, more technically speaking, they are cognitive errors, that is, ways of irrationally perceiving reality that deviate, often significantly, from the truth.
Where do we get the information we need to create fully personalized experiences? Below are three types of sources from which we draw, needed in the personalization process, information about our audience.
It used to be said that certain things cannot be bought, but eBay has already seen a lot of goods that cannot be bought, so the creators of the portal probably will not be surprised by anything anymore. Sometimes the strangest business ideas turn out to be the most successful, and sometimes not - on the net we find them all, mixed with each other and without division into categories. After all, what is not on the Internet, is not in the world. We have selected for you a subjective list of the strangest items sold through eBay.
How do they differ from each other? How to choose wisely between personalization and customization? And what does science say about this?
Stefan slowly got used to the next start of the day at the office. Inevitably, the moment of looking at the post office was approaching — a wall of unread emails collapsed on it. Only some of them had anything to do with his work, the others were spam, offers, incentives to subscribe to newsletters or invitations to meetings. He went through the first few and took a look at the topic “Do you make a mass? It gives the best results...” — you don't. The second message shouted straight to him: “Stefan! Promotion for the best boneless loin” — and are lentils for vegetarians? So many emails, and none of them were sent to him. He opened the next one, although his eyelids were getting heavy...
The new communication platform of Eurobank focuses on presenting the world of banking in a more accessible form for customers. Eurobank.pl not only addresses the unusual needs of the most demanding customers, but also introduces more functional solutions. The IDEACTO agency was responsible for the research of user behavior, the development of the functional design and the new graphic design, and for its adaptation and implementation by Blue Services from the Blue Media group.