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W dzisiejszym newsletterze przyglądamy się zaufaniu – jak je budować słowami, strukturą zespołu i odpowiedzialnym designem.
Today we celebrate the feast of one of our favorite drinks - tea! Grab a cup of this hot brew and walk with us through today's compilation. And in it, among other things, about how video games can help the development of UX/UI designers, a compilation of functional design systems, about methods of increasing the conversion rate, and also about why people on the web do not read.
Since the audit process is quite long and extensive, those responsible for it help each other with a checklist. This list facilitates the organization of activities and allows you to check that none of the planned stages of the audit has been skipped. Checklists in individual projects differ from each other. Each team has different resources, time and needs. What should you focus on when creating a checklist?
The inspiration for our graphics were two holidays, which fall on today: the Day of the Numismatists and the Day of the Jeweler. On this day full of sparkles, we will present you with a set of articles that will also give a flash to your products. Among them, among others, about the Figma plugin using artificial intelligence, about the growing profession of UX Writer and the upcoming industry conferences next year.
While user research can provide answers to many questions related to a digital product, it is not always necessary to carry out a complete package of them. The progress of the actions can also be checked with data, which is referred to as hard. Numerical values in the form of UX meters are used to delineate the user experience.
Although the design of the user interface is most often associated with unlimited creativity and the search for new solutions, there are certain principles that influence the optimization of the entire design process. These include Shneiderman's 8 Golden Rules, which he created in 1985. Despite the passage of time, these principles are still relevant and used by designers around the world. How do they sound and what problems do they help solve?
This week we celebrate not only Independence Day, but an inconspicuous individual has its day - a hedgehog! They do not know about their holiday, because November is the time when they fall into hibernation. However, we will offer you the opportunity to surprise them, for example by supporting this collection. And in today's compilation, a text about how not to stab a customer in the eye with unfriendly messages, an article about preparing a marketing strategy for the upcoming Black Friday, as well as about how big brands cope with communication in crisis situations.
Google Analytics is one of the best tools to study traffic, market and effectiveness of marketing campaigns. However, it can also be used to track metrics that will tell you what to do to improve the UX of your digital product. How does Google Analytics data affect the development capabilities of websites or applications?
Today is the Day of Emergency Medical Services - a holiday of people who often, on the verge of their endurance, tirelessly save other lives. For coffee, we propose articles about orderliness, (non) literality of interfaces and lying polls. In addition, we will consider together whether we should design for the enjoyment of users and we will look for tools that will not limit us.
Today is National Loud Reading Day, so find an audience, sit back and get to work. And you have to read texts about the possibilities of change in the approach to UX/UI design, the phenomenon of TikTok and engaging users with a properly selected sound design and pop-ups. Finally, leave yourself an instruction for practicing creativity.
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Interactive agency Ideacto has partnered with AmRest Holdings SE — owner of more than 688 restaurants in the United States, Central and Eastern Europe and Asia, representing brands such as KFC, Pizza Hut, Starbucks, Burger King.
The Ideacto team was joined by Magdalena Kościelna, who took up the position of social media specialist. Magda will be responsible for co-creating and implementing communication strategies, content and community management, supporting and developing Ideacto's video department — together with Grzegorz Cholewa.
The Interactive Agency Ideacto sp. z o.o. has established an exclusive cooperation with Cartman, which is behind the production of probably the best viral campaign on the Polish network - the Barbara Kwarc project (also called “Mrs. Barbara”).
Ideacto expands its creative ranks. Paweł Borkowski, also known as FRM Kid, joined the agency's graphic department. Paweł is a graduate of the Academy of Fine Arts in Wrocław, works as a graphic designer, illustrator, and also deals with the creation of large-format painting projects in public space.
Ideacto cooperates with the State Forests on the on-line transmission of the Bald Eagle nest. The proprietary Video CMS software is used to ensure smooth image transmission.
Ideacto Agency has started cooperation with the Polish Agency for Enterprise Development within the framework of the project of providing editorial content for the portal “We support e-business” located at www.web.gov.pl