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Creating a product that will win the sympathy of the user, but also become important to him, is quite a challenge. Michał Reda in his article “How to build and develop great products, or Product Discovery in Action”, reveals and explains to you the secrets of planning this process, especially in its early phase.
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Samito team has published an e-book containing a number of issues related to fashion e-commerce. We had the pleasure of participating in the whole project and adding a chapter dedicated to the shopping path, in which our UX designer, Karolina Plutter, explains, among other things, why the first impression on the user can only be made once.
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This could be a good year for your business. If you currently have no idea how to set priorities for the coming months, you may be inspired by the point of view of small business owners — you can find their statements in a compilation prepared by Madeline Blasberg of Leadpages.
The research and design agency IDEACTO strengthens its competences in the field of web analytics and conversion rate optimization (CRO). Marcin Cichoń has returned to the IDEACTO team, who will assume the position of Head of Growth.