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Circlue

We were responsible for creating the information architecture, flows, and graphical views for a beauty subscription application used for recurring purchases.

Lead Time:

Year of implementation:

2022

Working with startups brings many ambitious challenges, ranging from researching user needs, through market analysis to formatting a business model to

Our task was to develop the concept of a mobile application enabling the purchase of cosmetics and household chemicals for reusable packaging

Working with startups brings many ambitious challenges, ranging from researching user needs, through market analysis to formatting a business model to

Our task was to develop the concept of a mobile application enabling the purchase of cosmetics and household chemicals for reusable packaging

A critical aspect to consider in the design process was the appropriate mapping of the user context

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1. PREDESIGN analysis‍

At this stage, we systematize business requirements, analyze the market environment, and define the needs and expectations of end users

02.

2. Strategic concept

Based on the gathered information and data from the analytical stage during workshops with the client, we develop a strategic concept for the proposed solution

03.

3. Information Architecture and wireframing

Before proceeding to the final project design, we develop the structure of the solution and define the key relationships between the elements of the proposed solution

04.

4. Graphic Design

Based on the guidelines and semi-finished products developed in earlier stages, we create the final graphic design of the solution

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05.

5. Testing and optimization

The generated projects undergo testing with users, and after implementation, we carry out optimization based on available quantitative and qualitative data sources

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